RESOURCES
Free help for every stage
Every resource here is free. Use them on your own, or with any free AI tool.
THE FOUNDERS JOURNEY GUIDES
One guide for each stage
Each free guide shows what matters at that stage, what can wait, how to do it for less, and how AI can help.
- DesireGet clear on why you want a business, and how much time and money you can put in, before you spend any.
- DiscoveryLearn to spot everyday problems that people would pay to have solved.
- IdeaTurn one problem into a simple idea you can test, without building too much first.
- ValidationFind out if people will really pay before you put in more time or money.
- FoundationSet up only the basics you need, like simple agreements and records, before you take anyone's money.
- First CustomersWin your first customers by talking to people yourself, before you spend money on ads.
- Early OperationsDo great work for your first few customers, without adding systems you don't need yet.
- SystemizationWrite down the jobs you keep repeating, so the business doesn't run on memory alone.
- OrganizationLearn when and how to bring in help as the business grows beyond just you.
WORKSHEETS
Do the work, not just read about it
TOOLS
Start free. Upgrade when you hit the wall.
Most tools a new business needs have a free plan. Start there, and move up one plan only when you keep using up its limits.
Browse the toolsNot sure where to start?
Answer a few questions and we'll point you to the right stage.
Find Your First Step